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How to increase revenue by 15%
Lifecycle emails and the art of bargaining
Nov 28
•
Den Chernobai
Finding high-intent audience
Fixing a failed business. Part 2.
Nov 25
•
Den Chernobai
Defining the business model
Fixing a failed business. Part 1.
Nov 21
•
Den Chernobai
1
Guardrail Metrics for Sustainable Growth
Save yourself from gaming metrics
Nov 17
•
Den Chernobai
Make Something People Want
YC’s motto, misunderstood
Nov 14
•
Den Chernobai
1
Branded Keywords in Google
Unpopular opinion
Nov 12
•
Den Chernobai
CPA Is Overrated
A Better Way to Measure Performance Ads
Nov 4
•
Den Chernobai
October 2025
How to Outcompete with Performance Marketing
A Case for Growth Engineering
Oct 31
•
Den Chernobai
1
Creating a Review Wall That Converts
And One People Actually Read
Oct 30
•
Den Chernobai
Performance vs Traditional Marketing
Dilemma solved
Oct 29
•
Den Chernobai
Making sales easy
The missing dimension in customer profiles
Oct 28
•
Den Chernobai
1
Unlocking word of mouth growth
Through social status game
Oct 27
•
Den Chernobai
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